By Michael Roberts, Tue., Jun. 14 2011 @ 12:49PM
We keep hearing that young people don't give a damn about print products -- but Dan Kennedy begs to differ. The CU-Boulder junior is the publisher of Boulder Today, a magazine aimed at his fellow Buffs -- and while it's available now, he's planning a major redesign and circulation boost in August to correspond with the start of the next school year.
The cover of issue 17.Kennedy is enrolled in CU's journalism department, or whatever passes for it at present. He describes the current iteration of Boulder Today, which launched in late 2010, as a five-and-a-half-inch by eight-and-a-half-inch "mini-booklet" that combines news and party coverage meant to appeal to college students -- the same audience targeted by rival pubs like The Rooster, the Boulder Weekly, The Onion and the Colorado Daily. See a sample spread below......
Read full article at:
http://blogs.westword.com/latestword/2011/06/boulder_today_magazine_cu_students.php
We keep hearing that young people don't give a damn about print products -- but Dan Kennedy begs to differ. The CU-Boulder junior is the publisher of Boulder Today, a magazine aimed at his fellow Buffs -- and while it's available now, he's planning a major redesign and circulation boost in August to correspond with the start of the next school year.
The cover of issue 17.Kennedy is enrolled in CU's journalism department, or whatever passes for it at present. He describes the current iteration of Boulder Today, which launched in late 2010, as a five-and-a-half-inch by eight-and-a-half-inch "mini-booklet" that combines news and party coverage meant to appeal to college students -- the same audience targeted by rival pubs like The Rooster, the Boulder Weekly, The Onion and the Colorado Daily. See a sample spread below......
Read full article at:
http://blogs.westword.com/latestword/2011/06/boulder_today_magazine_cu_students.php
